Crosby Marketing Communications (Crosby) has been selected as a prime contractor on the National Institutes of Health’s five-year, $1 billion Public Information and Communication Services (PICS III) contract. The award reflects Crosby’s leadership in developing innovative national campaigns and specialized outreach programs that promote evidence-based medicine, change behavior, and improve public health and safety.
NIH is the U.S. government’s primary medical research agency that is made up of 27 Institutes and Centers. The PICS III contract will help NIH procure comprehensive communications and social marketing services such as research, media support, audience outreach and promotion, materials development, digital engagement, and program evaluation.
“We’re honored to be selected for this prestigious contract and look forward to using our expertise to help NIH engage diverse stakeholders and consumer groups and promote advancements that positively impact the health of our nation,” said Crosby President, Raymond Crosby.
Crosby is uniquely positioned to fulfill requirements of the PICS III contract, with a Healthcare Practice that serves federal agencies, hospitals and health systems, health plans, physician groups, and health advocacy groups. Its current clients include the Agency for Healthcare Research and Quality (AHRQ), Blue Cross and Blue Shield of Vermont, U.S. Department of Health and Human Services (HHS), Health Resources and Services Administration (HRSA), Kaiser Permanente, OrganDonor.gov, Shriners Children’s, Substance Abuse and Mental Health Services Administration (SAMHSA), and the U.S. Preventive Services Task Force.
Celebrating 50 years of success, Crosby ranks #10 for healthcare on O’Dwyer’s list of national communications firms, and #10 on GrowthLab’s list of Top 100 firms serving the federal government.