Crosby Marketing in DC & Annapolis, MD

Annapolis, Md. (November 30, 2010) — Crosby Marketing Communications has been selected to provide communications and outreach support for three new contracts with federal agencies: Social Security Administration (SSA), Health Resources and Services Administration (HRSA) and Federal Motor Carrier Safety Administration (FMCSA).

“These are three significant new contracts that further strengthen our government practice,” said Raymond Crosby, president of Crosby Marketing.  “Our ability to conduct national public outreach programs combined with highly targeted online and grassroots campaigns continues to be a winning combination for federal agencies.”

SSA has awarded Crosby a five-year communications contract to support its public information campaigns.  Under this contract, Crosby will work with SSA to develop national and localized public service advertising campaigns, and search engine marketing and interactive promotions to encourage seniors, Medicare beneficiaries and disability claimants to use SSA’s online resources.

SSA is the U.S. federal agency that administers Social Security programs, including retirement and disability benefits, as well as some elements of Medicare.

In another five-year contract win, HRSA selected Crosby to provide communications support for its organ donation programs.  Early in this new contract, Crosby will develop and implement a campaign that encourages more people to register as organ donors, especially within the Hispanic, African American and 50-plus communities.

The Crosby team has worked with HRSA, an agency within the U.S. Department of Health and Human Services, for more than 10 years.  HRSA is the primary federal agency responsible for improving access to health care services for people who are uninsured, isolated or medically vulnerable.

For the third agency, Crosby will support FMCSA’s outreach and education division on a one-year contract by developing motor carrier safety outreach communications for Federal, State and local government stakeholders and the general public.  The contract includes marketing and communications, social media and media buying support.

The mission of FMCSA, an operating administration within the U.S. Department of Transportation, is to promote safe commercial motor vehicle operation through education, regulation, enforcement and innovative research and technology.