Crosby Wins Four Health Care Marketing and Communications Awards

Alfred Knight Awards Received for Work with St. Joseph’s Medical Center and Kaiser Permanente

ANNAPOLIS, Md. – Crosby Marketing Communications received four awards at the recent Alfred Knight Awards competition sponsored by the Maryland Society for Healthcare Strategy and Market Development. The annual awards program honors the best health care marketing and communications campaigns conducted in Maryland. Crosby received more awards than any other agency.

Crosby received:

• An Award of Excellence in Hot Topics/New Product Launches for shorterERwait.com, an innovative online and mobile application for St. Joseph’s Medical Center.

• An Award of Excellence in Integrated Marketing for promoting shorterERwait.com.

• An Award of Excellence in Integrated Marketing for promoting Kaiser Permanente’s “Bridge Program,” an affordable health plan to help those temporarily out of work or without health insurance to “bridge the gap.”

• An Award of Merit in Brochures for St. Joseph’s Medical Center’s Cancer Institute.

The awards program is named in honor of former Maryland Society for Healthcare Strategy and Market Development President Alfred J. Knight Jr.

Crosby provides integrated advertising, public relations, social media and interactive marketing services through specialized practices in Healthcare, Government and Advocacy/Social Marketing. The firm has billings of $58 million and offices in Annapolis, Md., and Washington, D.C.